As I’m getting ready to leave for three months in Europe, I can’t help but find myself reminiscing about how I got here since I left just over three years ago for a transformational five months studying and living in Hatfield, England. Or more so what happened after I got back…
Questioning women’s equality isn’t old news. Even in the suffragette days, women were being asked “don’t you have enough equality?” We let you go to school at Cornell (but not Harvard, Yale, Princeton, Brown, Dartmouth or Columbia), attend graduate school (sometimes, if you’re not married), and ride in cars (not trains, for fear that the speed would make ones uterus fly out).
Right now the first ever Dine Cowichan event is happening, which is very exciting if you’re a food lover like me. I’m a little shocked that this is the first time it’s happening though. There are so many AMAZING places to eat in the Cowichan Valley, not to mention the abundance of wineries which have now dubbed my home community as “the New Provence.”
“Hustle” is a term I have become WELL acquainted with since starting university. Being surrounded by entrepreneurs, and someday entrepreneurs, it seems to be quite the phenomenon to be able to grind and work day and night to say that you’ve “made it." Even if you’re not in business, I see posts about this sort of lifestyle on the daily in other contexts.
About a year and a half ago, I was browsing in my favorite used book store on my birthday when annoyingly, a book fell on my head. It kind of felt like something out of a movie, so I decided to buy the book, playfully taking it as a “sign from the universe.” The book was called The Secret Diaries of Charlotte Brontë by Syrie James, and it sat on my book shelf, all but forgotten about until recently.
The overbearing effects of online marketing have left many people with a bad taste in their mouths when it comes to the ads they are forced to see on the internet, but how can we as marketers get our ethical, non-annoying message out there to a crowd that wants no more? The answer comes in two parts.
Despite LinkedIn's clear professional agenda, other platforms are increasingly being used for B2B marketing purposes. This blog post will look at why Instagram is the sneaky underdog for marketing your niche, B2B company.